Blog Post

1000 reasons to visit the Cotswolds #555 - The People

Lee McCallum • Aug 01, 2019

reason no 555: the people

555: The people

What's the number one reason for visiting the Cotswolds?  The natural beauty is mesmerising so could be that.  The architecture is wonderfully unique so that's a contender.  The food in the Cotswolds is extraordinary with a diverse and rich range of options.  Eating your way around the Cotswolds is popular.  Then there's the history - unrivalled.

All of these reasons are applicable and if you ask visitors who are arriving for the first time what their motivation is for visiting the Cotswolds, the likelihood is you'll hear one of these reasons mentioned.  If you ask those same people as they are boarding a flight home what the thing they liked most about the Cotswolds was - chances are they will say, 'the people'. 

Throughout the centuries the Cotswolds has been populated by tribes of hunter gatherers, Romans, Saxons and Normans.  There has often been an abundance of farmers; thanks to sheep, the wool trade and the continuance of the area as a farming region.  

William Morris and the pre Raphaelites were followed by a whole bunch of artists, who also hung around.  Natives of six different counties including Gloucestershire, Oxfordshire and Worcestershire, neighbours from Oxford, Bath, Stratford Upon Avon, rich, poor and those who holidayed here and came back - are just some of the people who have historically, and currently, live in the Cotswolds.

It is a mix and match society within a series of rural communities, populated by a rich and diverse cross section of mostly British residents. The demographic is varied; retirees, young families, entrepreneurs, professionals, celebrities, a couple of former prime ministers, members of the Royal Family and aristocracy, and much more.

In many ways it's much like any number of places,  but throw all these people into a place steeped in history, surrounded by ancient architecture, in the midst of stunning natural beauty and something happens to a person.  As they adapt to live in such a place it is constantly changing around them; the landscape, the economy, their neighbours, the number of visitors.

A controversial philosopher once wrote that a person is the combined effort of everyone they've ever met. Living here in the Cotswolds, surrounded by people dealing with change,  amidst change and it's pull in the opposite direction from the traditional past, makes for a very interesting and elastic middle that forms a person with a unique attitude towards the world and everything in it.  

Dealing with daily contradictions is standard in the Cotswolds; conservation vs development, old v new, tradition v modern and thinking about it tends to open your mind.  It encourages creative thinking and problem solving, adaptability and a willingness to cooperate.  This is a place where the people are passionate about the past yet obsessed with the future.  They believe in protecting and preserving their environment while future proofing their lives - not a simple task.

One of the main contradictions within the Cotswolds is tourism; the largest industry within the region and one that brings its own set of challenges.  With numbers of visitors to the Cotswolds growing at an astonishing rate, it has an effect on people's lives and influences their decisions. 

Many of the people who live here are not connected with tourism in any way.  Their work lives revolve around farming and quarrying or other unrelated businesses.  A large chunk of the eighty to a hundred thousand people who live in the Cotswolds work outside it.  Many of the residents live in towns and villages completely untouched by tourism; no commercialisation whatsoever.  

Yet tourism in the Cotswolds is here and is impossible to ignore.  People in the Cotswolds fall into two categories; those connected with it and those who aren't.  Each of those two categories has three types of person; those who like tourism, those who don't, and those who are indifferent.  Both categories and all three types of person are interchangeable and many people become one or the other at different times.  This produces opinion, debate, action and ultimately; a fascinating type of person. 

Like so much of the Cotswolds; you can understand the influences and beginnings of a subject by reading about it, looking at pictures and videos, or talking about it.  To truly understand the people here is to understand one of the best things about the Cotswolds; and the only way to do that is to meet them.

I have been providing tours of the Cotswolds for ten years now and some of the most fascinating and impactful parts of every tour revolve around meeting the locals.  During tours there is always time for local encounters and I encourage them whenever they might be possible.  

No doubt you'll love the scenery, the history and the food.  But encountering a local will probably be one of your highlights.

sheep and lambs on a Cotswold farm
By Lee McCallum 25 Oct, 2019
The Cotswolds is an AONB; an Area of Outstanding Natural Beauty. It is the largest AONB in the UK and it's special designation as one helps to preserve the charm and appeal of the Cotswolds
Golden toilet stolen from Blenheim Palace
By Lee McCallum 16 Sep, 2019
A priceless golden toilet is stolen from Blenheim Palace; the ancestral home of Winston Churchill. An Italian prankster artist, an eccentric English Duke with a history of drug abuse and imprisonment and a comedy heist that sounds too ridiculous to be true. Only in the Cotswolds.
Autumn in the Cotswolds is the best time to visit
By Lee Mccallum 01 Sep, 2019
Autumn in the Cotswolds is the best time to visit. Less visitors at this time of year and the autumn colours are amazing. Leaves on trees are red, purple, golden and orange. Fields are still lush green. The temperature is still warm but the odd frosty and misty morning are welcome. Spectacular sunrises and sunsets. Log fires smell wonderful and there is more seasonal produce available throughout from the regions farms than at any other time of year.
By Lee McCallum 28 Aug, 2019
The story so far In 2009 I returned from living in Brazil after three years and slipped back into everyday life in the UK. In 2010, feeling unfulfilled in my job, I wanted to change things and own my own business. In 2011 I noticed that many of the Cotswold tour companies were only offering fixed itineraries to the same places. I would offer something more; off the beaten track locations, previously inaccessible places and a different perspective based on my experiences of travel and view of the Cotswolds. Not exactly a groundbreaking innovation, but no one else was doing it then - so I did it. The Cotswolds is a place of contradictions and this seemed to be lost on many of the tour companies. Why weren't visitors meeting the people? Why weren't they following the footpath through Eastleach? Or eating at the Market Pantry? Did people understand the real beauty of the Cotswolds and why so many larger than life characters live here? Something had to be done. Why Kooky? The Oxford English Dictionary has this definition of the word Kooky; 'eccentric, strange in an interesting way'. This perfectly describes the Cotswolds. Once you poke beneath the surface beauty it is famous for, you find a series of strange contradictions that make it more enticing, inviting you to find out more. I am a traditionalist and an innovator, respecting and appreciating old fashioned values throughout the Cotswolds, but always finding new and inspiring ways to share them. I want to show you my part of the world, but I want you to keep what I show you a secret. I hope you'll find exploring with me a truly unique experience; during your tour you’ll be treated as a visiting friend and will be introduced to the real Cotswolds; a place of quirks and contradictions, populated with charming characters, fascinating history and contemporary lifestyles, all surrounded by incredible architecture and stunning scenery. We’ll discreetly discover secluded villages and hamlets, without disturbing the peace and quiet the inhabitants value so highly. I’ll show you my favourite places and introduce you to some of my friends; people whose families have lived in the Cotswolds for generations and understand the land like no one else. I'm confident you’ll come to appreciate the real beauty of the Cotswolds lies not in the crowded tourist sites and modern border towns, but in the farms and quiet villages, the marketplaces and pubs, deep in the Cotswold countryside, far from main roads and reached only by narrow back lanes and footpaths, which few have knowledge of. With an increasing number of visitors each year; larger crowds are spreading further into the Cotswolds so that even off the beaten track locations are becoming mainstream. I have always travelled further down the Cotswold rabbit hole than any other tour company and take my guests beyond the ordinary so will continue to find these off the beaten path locations and hidden gems to share with you. The locations we will visit remain untouched and unseen by the millions of visitors who come to the Cotswolds each year. I work very hard at keeping locations a secret and make as little impact as possible when visiting them. My respect and understanding for these places means we will be welcomed by the residents and encouraged by them to immerse ourselves in the experience. What you’ll find here is quirky and strange, but in an interesting way; Kooky. I’ll be happy to take you to the places you’ve heard of like Bibury, Stow on the Wold, Chipping Campden and The Slaughters, and I’ll make sure I include these in a day tour; but I’ll show you them at the best time to avoid the crowds and give you a keen insight into each location that most visitors never get the chance to appreciate. LM
tourists having fun in Bibury
By Lee McCallum 21 Aug, 2019
What happens when a family of tourists, completely taken by the beauty of a Cotswold village, wander into a private home of one of the residents? A resident that happens to be semi naked and half asleep.
By Lee McCallum 25 Jul, 2019
There are over 300 towns and villages in the Cotswolds all made from limestone. The popular ones need to be visited at less busy times but its the off the beaten path ones that truly reflect the Cotswolds
Show More
Share by: